CELEBRITY FASHION BRANDS

Celebrities are trying to cash-in and make the most of it.

Victoria Beckham Ready to Wear Fall 2009

 

Several celebrities is challenging the fashion-world by trying to design their own collections or licensing out their name these days.
Because they are famous, they have got the brand. But, I am just wondering, if that is enough to be a credible fashion designers???
 

Victoria Beckham, Gwen Stefani, Jessica Simpson, Beyonce and the Olsen- twins, just to mention a few. Some of them even have a sense of style and are style-icons and some are more talented then others for sure.

It seems quite unfair though to young talented designers, who are taking a fashion-degree and are working full time to make it. They have a hard time to succeed out there. -And these wanna-be designers are not making it easier.

 

Luckily some of the celebrities realizes that it is not enough to be a brand, but takes knowledge and hard work to make in the fashion-industry. They often need help to make their collections and are hiring designers to work for them.

I am just wondering, why they don't support/invest in the young upcoming designers, if they really want to get involved in fashion. -And focus on what they are good at and instead. 

 

What do you think about this new trend?